At Trusted American Insurance Agency (“TAIA”), we are committed to protecting your personal data and safeguarding it in every transaction at every level of our organization. The intent of this page is to inform you of our policies regarding the collection, use, and disclosure of the Personally Identifiable Information (“PII”) we receive in accordance with TAIA.us (“Site”). Please read this privacy policy carefully.

1. Personally Identifiable Information (PII)

PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. This includes your name, home address, home phone number, gender, date of birth, language preference, email address, credit card information, bank account information, account information with us, IP address or social media username or identification. Information about your business title, business address, business telephone number, business email address or business fax number is not considered PII.

2. Cookies

We use cookies on this Site. A cookie is a piece of data stored on a visitor’s hard drive to help improve your access to this Site and to identify repeat visitors. For example, when a cookie is used to identify you, your login and password data are saved, giving you a better experience interacting with our Site. Cookies cannot view or retrieve data from other cookies, nor can they capture files and data stored on your computer. Usage of a cookie is in no way linked to any PII on our Site.

2.1. Remarketing

Cookies enable us to track and target the interests of our users to enhance the experience on our Site. We use remarketing, retargeting and similar tools to monitor your visits to our Site and advertise to you online on websites across the internet.

2.1.1. Google Analytics

This Site uses Google Analytics – a set of integrated data-and-marketing analysis products that let us analyze consumer behavior, develop relevant insights, and then provide a more engaging brand experience. TAIA’s use of Google Analytics is to collect top-level information about how you use our Site. Google Analytics provides the data we need to improve the user experience and serve up the content visitors find most useful. The Google Analytics cookies store data about what pages you visit, how long you spend on our Site, how you got there and what you click on.

2.1.2. Facebook Pixel

Our Site contains a Facebook tracking pixel. This piece of code allows TAIA to personalize ads based on user experience on our Site. We do not share any of your personal data, including browsing habits or order history, with Facebook or any other party. We use this data to record the efficacy of Facebook ads for statistical and research purposes. The data collected remain anonymous. This means that we cannot see the personal data of any individual user. However, some collected data are saved and processed by Facebook. Read more about Facebook’s Data Use Policy.

2.1.3. California Residents

California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from TAIA, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing using the contact information provided in Section 8.

2.2. Managing Use of Cookies

Cookies are widely used, and most web browsers are configured initially to accept cookies automatically. If you prefer not to accept cookies, you may adjust your browser settings to alert you when a cookie is about to be sent, or you may configure your browser to refuse cookies automatically. However, if you choose to disable cookies on our Site, some features may not work as designed and may impact your user experience. If you would like to learn more about how to set your cookie options, please refer to your browser’s documentation or online help for instructions. Read more about managing your browser cookies.

3. Information Collection, Use, and Sharing

We collect personal data directly from you, indirectly from third parties and otherwise as permitted by applicable law. We are the sole owners of the data collected on this Site. We will not sell, rent or share this data with any other party outside of our organization, other than as necessary to fulfill your request – for example, to ship a product.

3.1 Information Collected

The type of data collected and how we use it depends on your interactions with our Site.

3.1.1 Using an Online Form: We will collect your name, email address, phone number, and IP address, as well as any information you have included in the email or form. We use this data to acknowledge your request and/or reply to your questions.

3.1.2 Requesting Process of Payment: To purchase products or services from us, we request necessary contact and billing information. This data is used only for billing purposes, to fulfill your requests, or to contact you regarding your order. The data collected from these transactions may also be used for remarketing (see Section 2.1).

3.1.3 Account Registration: In order to create an account on our Site, users must provide necessary data such as name and email address. This is only used for the purpose of providing you services, updating you about special offers, or in accordance with a specific request from you.

3.1.4 Contracting with Our Agency: In order to contract with TAIA, users must provide certain sensitive data such as addresses, tax information, bank information, social security number, and more. This data is secure (see Section 4) and only used for your benefit.

4. Storage and Security of Your Information

All sensitive data you provide is encrypted via Security Socket Layer (SSL) technology. You can verify this by looking for a closed lock icon in your web browser or looking for “https” at the beginning of the URL address. We do our utmost to protect and safeguard your personal information. However, as no data transmission over the internet can be guaranteed as completely secure, we cannot absolutely ensure or warrant the security of any data transmitted and you do so at your own risk.

4.1 Processing Sensitive Information

How we process sensitive data depends on your interactions with our Site and other services.

4.1.1 Using an Online Form: The data you provide is encrypted via Security Socket Layer (SSL) technology. The data provided is stored on our email servers and is only accessible to a limited number of employees who need access to fulfill your request. TAIA will never ask for financial or other sensitive information through these forms, and we encourage users wishing to discuss sensitive details to contact us by phone.

4.1.2 Requesting Process of Payment: No financial data is stored or processed on our servers when processing payments. All these transactions are processed through a PCI-compliant service. (The Payment Card Industry Data Security Standard (PCI DSS) is a set of requirements intended to ensure that all companies that process, store, or transmit credit card information maintain a secure environment.)

4.1.3 Account Registration: The data you provide is encrypted via Security Socket Layer (SSL) technology. Your username and password are stored on our server. We make reasonable efforts to prevent people from accessing your password through our servers, but it is always recommended you use best practices when creating passwords.

4.1.4 Contracting: We take extra precautions to protect the sensitive data provided during online contracting with triple-layered encryption through a key management service. Once the necessary data is processed, the encrypted data then gets sent to a separate server for archival storage which can only be accessed by a single user. The key management service performs regular security checks to monitor for weaknesses and our security team regularly monitors and tracks all IP traffic of our server.

4.2 Data Retention

We will retain your personal data for as long as is necessary in order to manage our relationship with you, fulfill the purposes for which it was collected or as necessary or as permitted or required by law. (See Section 7 for more information on your rights.) This data is only accessible to a limited number of employees who need access to the information to perform their duties. Any employee found in violation of this security or privacy policy is subject to disciplinary action.

5. Third Parties

5.1. Third-Party Content

This Site may contain links or embedded content from other websites or third-party vendors we partner or otherwise associate with. Please be aware that we are not responsible for the content or privacy practices of such sites. We encourage our users to be aware when they leave our Site and to read the security and privacy statements of any other site that collects PII. Nonetheless, we seek to protect the integrity of our Site and welcome any feedback on third-party content.

5.2. Third-Party Accounts

As part of the functionality of our Site, you may have the opportunity to link your TAIA account with online accounts you may have with third-party service providers (each such account, a “Third-Party Account(s)”) by either: (a) providing your Third-Party Account login information through our Site; or (b) allowing us to access your Third-Party Account, as is permitted under the applicable terms and conditions that govern your use of each Third-Party Account.

5.2.1. You represent that you are entitled to disclose your Third-Party Account login information to us and/or grant us access to your Third-Party Account without breach by you of any of the terms and conditions that govern your use of the applicable Third-Party Account and without obligating us to pay any fees or making us subject to any usage limitations imposed by such third-party service providers.

5.2.2. By granting us access to any Third-Party Accounts, you understand that (a) we may access, make available and store (if applicable) any content that you have provided to and stored in your Third-Party Account (the “Social Network Content”) so that it is available on and through the Site via your account, including without limitation any friend lists; and (b) we may submit and receive additional information to your Third-Party Account to the extent you are notified when you link your account with the Third-Party Account.

5.2.3. Depending on the Third-Party Account(s) you choose, and subject to the privacy settings that you have set in such Third-Party Account(s), PII that you post to your Third-Party Account(s) may be available on and through your account on our Site. Please note that if a Third-Party Account or associated service becomes unavailable or our access to such Third-Party Account is terminated by the third-party service provider, then Social Network Content may no longer be available on and through our Site. We are not liable for how this may impact your user experience of our Site.

5.2.4. You will have the ability to disable the connection between your account on our Site and your Third-Party Account(s) at any time. Please note that your relationship with the third-party service providers associated with your Third-Party Account(s) is governed solely by your agreement(s) with such third-party service providers. We make no effort to review any Social Network Content for any purpose, including but not limited to, for accuracy, legality or non-infringement, and we are not responsible for any Social Network Content.

5.2.5. You acknowledge and agree that we may access your email address book associated with a Third-Party Account and your contacts list stored on your mobile device or tablet computer solely for purposes of identifying and informing you of those contacts who have also registered to use our Site. At your email request to legal@taia.us or through your account settings (if applicable), we will deactivate the connection between our Site and your Third-Party Account and attempt to delete any information stored on our servers that was obtained through such Third-Party Account, except the username and profile picture that became associated with your account.

6. Social Media Platforms

Communication, engagement, and actions taken through external social media platforms that this Site and its owners participate in are particular to the terms, conditions, and privacy policies held by each social media platform, respectively. Users are advised to use social media platforms wisely and communicate or engage with caution regarding their own privacy and personal data. TAIA will never ask for financial or other sensitive information through social media platforms, and we encourage users wishing to discuss sensitive details to contact us by phone.

7. Your Rights

TAIA will take reasonable steps to ensure that the personal data collected is used for the purposes stated in this Privacy Policy and that such data is correct and up to date. Regardless, the data belongs to you and you have rights over when and how your data is processed or used.

7.1. Accessing and Updating Your Data

Subject to any exemptions provided by law, you have the right to request to access, update, delete or correct your personal data. Before TAIA is able to provide you with any information, correct any inaccuracies or otherwise respond to your requests, we may ask you to verify your identity and to provide other details to help us to respond to your request. We will endeavor to respond to your request within an appropriate time frame.

7.2. Removing Your Data

You may also have the right to object to our processing of your personal data, request us to restrict the use or disclosure of your personal data, or ask for your personal data to be provided to you in a machine-readable format. Keep in mind, however, that removing data or preventing the processing of data may also prevent TAIA from being able to provide the necessary services you require. Your request and choices may be limited in certain cases – for example, if you ask to delete information which we or your administrator are permitted by law or have compelling legitimate interests to keep.

7.3. Communication Preferences

You may opt-out of receiving promotional communications from TAIA by using the ‘unsubscribe’ link within each marketing email. You may also update your email communication preferences from TAIA by using the ‘manage preferences’ link within each marketing email. Even after you opt-out from receiving promotional messages from us, you will continue to receive transactional messages from us regarding our services.

8. Contacting Us

If you have a question, concern or request about privacy, confidentiality or the personal data handling practices of TAIA, please contact us at: legal@taia.us OR Trusted American Insurance Agency ATTN: Legal Department 6556 Lonetree Blvd. Suite 201 Rocklin, CA 95765

9. Updates

TAIA reserves the right to update this Privacy Policy as needed. We will continue to review this privacy policy to ensure it remains current with changing laws and regulations while meeting the evolving needs of our customers. In the event of any amendment to the privacy policy, an email will be sent, and a notice will be posted within this page. If you continue to use our Site or services following an amendment to the privacy policy, you will be deemed to have consented to the updated privacy policy.

Last updated 09/17/2020